Case Study

Ink Well

Tattoos & Piercings


Ink Well Tattoos & Piercings


2013 – Present

Our Services

  • Brand & Corporate Identity
  • Print Design & Packaging
  • Marketing & Research
  • Corporate Website

The Goal

The end goal was to develop a trusted brand, a strong online presence, informative and creative marketing materials to deliver their messages to consumers. We have created and managed social media campaigns, developed banners, outdoor graphics, a-frame signs, business cards and many other printed items for Ink Well. We have also designed and developed various websites over the years.
The collaboration with Ink Well has been ongoing and continues to grow into a strong partnership filled with communication, laughs, design and marketing.

Building the concept

A steam punk brand born from a passion, strong collaboration and a clear vision. A passion for the Arts, collaboration between two businesses and a vision of a kind, intelligent and driven entrepreneur, Jason Goettler, owner and founder of Ink Well Tattoos & Piercings. 

Jason’s vision was a high end studio, where people felt safe to come, comfortable to collaborate with their selected artist and a trusted brand. He saw the need for a larger studio in Kingston, where artists could collaborate and build together… this was the birth of Ink Well.

We collaborated with Jason one evening over a beer and began to develop the first stages of his brand. In 2018, we revisited the brand and made minor revisions, maintaining its integrity but just polishing it a bit further.

Now arguably the largest and nicest shop in Kingston, Ink Well continues to grow and we have been fortunate to grow with them.

– Creative Carbon


Always a quick and professional process. Their team is always on top of everything, and they are always working towards improvements with our website and visual branding. Couldn’t be happier with this company

Building an


The Website & Campaign

We built a website to educate, enable online contact forms for each individual artist, display their portfolios, connect them via social media and give people 24 hour access to the business’s information.

#InkWellStory is a campaign designed to engage with customers, encouraging everyone to share the story behind their tattoos with Ink Well and the world. 

How To Reach Us

Our office is located in central Kingston. By appointment only.

Contact us today and let's get started with your next business project!

General Public Hours:
Mon. - Fri. 9:30AM to 4PM.

Support Hours:
Mon. - Fri. 7AM to 11PM.

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